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ESCAMA STUDIO CREATES MODERN STYLISH HANDBAGS, EACH WITH AN EMOTIONAL NARRATIVE & PERSONALIZED TOUCH.


bluView and Escama STUDIO developed beautiful solutions for branding and buyer communication, infusing the visual story with elegance and grace without sacrificing the heart of the social enterprise.

 
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INVIGORATING BEAUTIFUL BRANDING

Pulling the POP Art out of the pop top. Sophisticated imagery grown from a heartwarming story. With a complete overhaul, Escama STUDIO was able to approach and attract a new luxury goods consumer base, elevating their brand awareness from MOMA to Oprah.

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DESIGN SYSTEMS

Escama STUDIO is a green company, a fair trade company, and a pioneer in sustainability. Each item is handmade by a cooperative of women in Brazil, created and sustained by Escama STUDIO. Every Escama Studio product now carries a tag with the artist’s signature, allowing the owner of the purse to go on-line and learn how their purchase altered the course of another woman’s life.

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DESIGN RESEARCH

Flexible & cost efficient communication tools were the product of process deficiencies discovered through in depth supply chain analysis. 


The result: a highly responsive catalog card system.  The versatility allowed buyer accessibility to agile inventory & the creative freedom to add collection pieces swiftly without marketing expense.

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Portland, OR, USA

©2018 BY BLUVIEW CREATIVE. PROUDLY CREATED WITH WIX.COM